The course gives you knowledge of effective marketing strategies, methods, processes, tools and solutions with a focus on digital channels and platforms. You develop the ability to work strategically with digital marketing in practice. The course is part of TUC Yrkeshögskola's programme Digital Marketing Specialist.
The goal of the course is to give the student knowledge of effective marketing strategies, methods, processes, tools and solutions with a focus on digital channels and platforms.
The goal of the course is to give the student knowledge of effective marketing strategies, methods, processes, tools and solutions with a focus on digital channels and platforms.
Designing a strategy for digital marketing.
Choosing and using digital channels based on the target group.
Practical tools and processes for digital marketing work.
Turning strategy into concrete marketing initiatives.
The course is aimed at you who are studying to become a digital marketing specialist at TUC.
When you complete the course, TUC Yrkeshögskola issues your certificate. Your name, the course content and the issue date are encrypted and secured on blockchain, so it cannot be changed, and anyone can check that it is genuine.
Sample Credential with placeholder data. Each credential is issued with the recipient’s details and is verifiable with the provider.
