The course gives you strategic and practical skills in digital advertising. You learn to plan, set up and follow up advertising campaigns in digital channels, with a focus on reaching the right target group and achieving set goals. The course is part of TUC Yrkeshögskola's programme Digital Marketing Specialist.
The goal of the course is to provide strategic and practical skills in digital advertising.
The goal of the course is to provide strategic and practical skills in digital advertising.
Channels, formats and principles of digital advertising.
Planning advertising campaigns based on goals and target group.
Measuring, analysing and improving advertising results.
The course is aimed at you who are studying to become a digital marketing specialist at TUC.
When you complete the course, TUC Yrkeshögskola issues your certificate. Your name, the course content and the issue date are encrypted and secured on blockchain, so it cannot be changed, and anyone can check that it is genuine.
Sample Credential with placeholder data. Each credential is issued with the recipient’s details and is verifiable with the provider.