The workplace-based project gives you insight into and knowledge of the KAM role and Key Account Management sales through a project at a company. You learn how key account work is carried out in an organization and practice connecting theory to practice. The goal is for you to be able to draw your own conclusions about the KAM role based on your workplace-based project.
The purpose of the course is to give insight into and knowledge of the KAM role and KAM sales. The student will learn how key account work is carried out within an organization or company. The goal of the course is for the student to be able to connect back to previously acquired knowledge and independently draw conclusions about the KAM role and how KAM sales work, based on the workplace-based project.
The purpose of the course is to give insight into and knowledge of the KAM role and KAM sales. The student will learn how key account work is carried out within an organization or company. The goal of the course is for the student to be able to connect back to previously acquired knowledge and independently draw conclusions about the KAM role and how KAM sales work, based on the workplace-based project.
Introduction to the project and collaboration with the host company.
Observing and taking part in the company's KAM work.
Drawing your own conclusions about the KAM role based on the project.
Compiling and presenting the results of the project.
The course is aimed at students in TUC's higher vocational education program in sales and Key Account Management.
When you complete the course, TUC Yrkeshögskola issues your certificate. Your name, the course content and the issue date are encrypted and secured on blockchain, so it cannot be changed, and anyone can check that it is genuine.
Sample Credential with placeholder data. Each credential is issued with the recipient’s details and is verifiable with the provider.