Part of a YH programme at TUC Yrkeshögskola. This course cannot be applied for on its own. Programme code: TECHD23JÖN.
Business Communication and Rhetorical Tools covers both oral and written communication and gives you the skills to adapt your communication when dealing with customers. You learn to develop customer relationships in a businesslike way and to understand how communication affects the outcome of business situations. The course covers the communication process, communication techniques, feedback and constructive criticism, and introduces the occupational role of Technical Sales Manager.
Duration: 4 weeks
Language: Swedish
Level: Beginner
CSN-eligible
Time commitment: 20 YH credits, approx. 4 weeks of full-time study
The course covers both oral and written communication and shall provide skills in adapting communication when dealing with customers in the occupational role of Technical Sales Manager.
The course covers both oral and written communication and shall provide skills in adapting communication when dealing with customers in the occupational role of Technical Sales Manager.
What you will learn
What you learn.
You can adapt oral and written communication to the customer's needs
You understand the communication process and different communication techniques
You can give and receive feedback and constructive criticism
You can develop customer relationships in a businesslike way
You understand how communication affects the outcome of business situations
You get an introduction to the occupational role of Technical Sales Manager
Curriculum
How the course is built.
The communication process
Basic theory of how communication works.
Rhetorical tools
Techniques for adapting and strengthening your message.
Feedback and constructive criticism
Giving and receiving feedback constructively.
Customer interaction
Adapting communication in meetings with customers.
Introduction to the occupational role
How commitments and solutions are communicated as a Technical Sales Manager.
Target audience
Who is this for?
The course is aimed at those studying the YH program for Technical Sales Manager at TUC who want to develop their communication skills in customer meetings.
What "verified" means here
Verified credential.
When you complete the course, TUC Yrkeshögskola issues your certificate. Your name, the course content and the issue date are encrypted and secured on blockchain, so it cannot be changed, and anyone can check that it is genuine.
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