Marketing & Communication

Complex Sales, Strategies and External Analysis, 30 YH credits.

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TUC Yrkeshögskola
Verified provider of education

Part of a YH programme at TUC Yrkeshögskola. This course cannot be applied for on its own. Programme code: FÖS23TRA.

Complex Sales, Strategies and External Analysis gives you knowledge of a businesslike approach and the importance of effective sales strategies. The course deepens your ability to analyze the business environment and build strategies for more complex sales processes, which often involve several decision-makers and longer sales cycles.

Duration: 30 weeks
Language: Swedish
Level: Advanced
CSN-eligible

Time commitment: 30 YH credits, approx. 6 weeks of full-time study

About the course.

The purpose of the course is to give the student knowledge of a businesslike approach and the importance of effective sales strategies.

The purpose of the course is to give the student knowledge of a businesslike approach and the importance of effective sales strategies.

What you will learn

What you learn.

  • You can apply a businesslike approach in complex sales situations.
  • You can design effective sales strategies.
  • You can carry out an external analysis as a basis for sales work.
  • You understand how strategic thinking contributes to successful sales.
Curriculum

How the course is built.

  1. Businesslike approach

    The basics of a strategic and businesslike approach to sales.

  2. Sales strategies

    Designing and applying effective strategies in complex sales.

  3. External analysis

    Methods for analyzing the market and business environment to support sales work.

Target audience

Who is this for?

The course suits YH students in sales who want to deepen their knowledge of strategic work with complex sales processes.

What "verified" means here

Verified credential.

When you complete the course, TUC Yrkeshögskola issues your certificate. Your name, the course content and the issue date are encrypted and secured on blockchain, so it cannot be changed, and anyone can check that it is genuine.

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