Leadership

Strategic Internal Communication.

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Sveriges Kommunikatörer logotyp
Sveriges Kommunikatörer
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Language: Swedish
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About the course.

- Why and how strategic internal communication contributes to a successful organization and strengthens the brand - How internal communication contributes to innovation, change, development and engagement - The important role of employees in internal communication, and developing their communication - A better communication climate, strategic listening - Setting relevant goals for internal communication, and measuring the effects - Modern communication research on internal communication and communicative leadership - Developing an action plan for strategic internal communication

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