B2B Sales Representative/Account Manager.

After completing the program, the student shall have knowledge of/in - Specialized knowledge of work processes and quality criteria in theoretical and practical sales, customer development and customer care in the professional role of B2B Sales Representative/Account Manager B2B. - Specialized knowledge of work processes and quality criteria: theoretical and practical sales and marketing, such as business environment analysis, brand building, digital sales and sustainability in the professional role of B2B Sales Representative/Account Manager B2B. - Knowledge and an overview of adjacent professional and competence areas such as digital marketing, business economics, project management and business law. After completing the program, the student shall have the skills to - Plan, carry out and identify resources for performing specialized tasks in sales and customer care work and customer development in the professional role of B2B Sales Representative/Account Manager. - Plan, carry out and identify resources to be able to perform specialized tasks in sales, project management, business environment analysis and marketing in the professional role of B2B Sales Representative/Account Manager. - Solve complex problems in sales and customer care work and customer development in the professional role of B2B Sales Representative/Account Manager. - Solve complex problems by combining theoretical and practical know-how with the ability to be business-minded in customer relationships in the professional role of B2B Sales Representative/Account Manager. - Communicate commitments and solutions regarding deals that create value for both the buying and the selling company in the professional role of B2B Sales Representative/Account Manager. After completing the program, the student shall have the competence to - Independently handle theoretical and practical sales, customer development and customer care in a way that leads to further learning and professional development in the professional role of B2B Sales Representative/Account Manager. - Monitor sales and customer care work and customer development, and complete assigned projects within the professional role of B2B Sales Representative/Account Manager. - Independently work theoretically and practically with the entire chain of the sales process in a way that leads to further learning and professional development in the professional role of B2B Sales Representative/Account Manager. - Independently develop strategic and long-term customer relationships for customer benefit and profitability within the professional role of B2B Sales Representative/Account Manager. - Plan, carry out and identify resources for performing specialized tasks in work with sales, customer development and customer care in the professional role of B2B Sales Representative/Account Manager.